Management and Marketing

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Shih Yung Chou, Chair (Dillard College of Business Administration Building 221)
Professors: Patterson, Zuckweiler
Associate Professors: Bultena, Chou, Kataria, Manley, Nguyen, Stambaugh
Assistant Professor: Bhattarai, Jang
Instructor: White
Professors Emeriti: Harvey, McCullough, Ramser, Rountree, Wilson

Programs and Courses

Programs

• Management, B.B.A.
• Marketing, B.B.A.

• Entrepreneurship Minor
• Marketing Communication Minor
• Nonprofit Management Minor

Courses

• MGMT 3013 - Organizational Behavior in Business
• MGMT 3353 - International Management
• MGMT 3453 - Operations Management
• MGMT 3613 - Nonprofit Organizations and Society
• MGMT 3623 - Strategic & Human Management in Organizations
• MGMT 3783 - Entrepreneurship and Management of Small Enterprises
• MGMT 3913 - #Think: Contemporary Issues in Business
• MGMT 4033 - Quantitative Methods
• MGMT 4113 - Leadership
• MGMT 4213 - Human Resource Management
• MGMT 4313 - Energy Management
• MGMT 4413 - Human Resource Perspectives
• MGMT 4423 - Human Resource Analytics
• MGMT 4513 - Employee Relations
• MGMT 4551 - Independent Study in Management
• MGMT 4552 - Independent Study in Management
• MGMT 4553 - Independent Study in Management
• MGMT 4613 - Supervisory Skills
• MGMT 4633 - Nonprofit Fundraising and Grant Development
• MGMT 4643 - Social Innovation Practicum
• MGMT 4663 - Special Topics in Management
• MGMT 4783 - Entrepreneurial Planning
• MGMT 4793 - Entrepreneurial Consulting
• MGMT 4853 - Strategic Management
• MGMT 4891 - Internship in Management
• MGMT 4892 - Internship in Management
• MGMT 4893 - Internship in Management

• MKTG 3723 - Principles of Marketing
• MKTG 3743 - Digital and Social Media Marketing
• MKTG 3763 - Professional Selling
• MKTG 3823 - Consumer Behavior
• MKTG 3953 - Marketing Metrics
• MKTG 4143 - Marketing Research
• MKTG 4203 - Promotion Management
• MKTG 4223 - Retailing
• MKTG 4403 - Advanced Digital Marketing
• MKTG 4413 - Predictive Marketing Analysis
• MKTG 4423 - Marketing Analytics in Practice
• MKTG 4551 - Independent Study in Marketing
• MKTG 4552 - Independent Study in Marketing
• MKTG 4553 - Independent Study in Marketing
• MKTG 4643 - International Marketing
• MKTG 4663 - Special Topics in Marketing
• MKTG 4723 - Services Marketing
• MKTG 4753 - Marketing Strategy
• MKTG 4891 - Internship in Marketing
• MKTG 4892 - Internship in Marketing
• MKTG 4893 - Internship in Marketing

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